Consumer capitalism has a voracious appetite — it needs to keep us buying… Now, how you keep the whole system energized? …There’s one big resource they can tap… the latent psychopathy of the human mind.
“Because the outside world is fragmented, consciousness must also be so, and this way it looses the overall coherence which it had a hundred and fifty years ago, and at the same time this consciousness is constantly changing, constantly struggling against itself, forever creating new images — Sartre called it ‘freedom.’”
Alain Robbe-Grillet