A huge volume of sensational and often toxic imagery, most of it fictional in content, inundates our minds. How do we make sense of this ceaseless flow of advertising and publicity, news and entertainment?
“A theory is exactly like a box of tools. It has nothing to do with the signifier. It must be useful. It must function. And not for itself. If no one uses it, beginning with the theoretician himself (who then ceases to be a theoretician), then the theory is worthless or the moment is inappropriate. We don’t revise a theory, but construct new ones; we have no choice but to make others.”
Gilles Deleuze